Bespoke Tools for PR Success

The High-Flyers of EuroMold 2014

With the tradeshow calendar creeping to a close for the year, Bespoke made a final wintery trip to Frankfurt for the mould-making, tooling and additive manufacturing behemoth that is EuroMold. With visitors descending in their thousands for a taste of the very latest these industries have to offer, Bespoke client Stratasys was present with no less than three stands - a statement of just how fast the company is growing, but also a measure of the impact additive manufacturing is having across such a wide range of applications.

Taking centre stage was the company's huge double-decker, aerospace-themed booth. It featured a departures board guiding visitors to each on-stand "destination" where visitors could be wowed by different applications. Included among these 3D-printed exhibits were: a large-scale interior of an aeroplane, a full-size electric car, a full-body suit produced for the recent movie Pacific Rim, a Ducati motorcycle engine, and much more!

Closing the first day of the show, Bespoke coordinated the company's press conference with over 40 journalists from around the world hearing about the latest developments. One of the PR highlights of the show saw Andy Middleton, Senior Vice President and General Manager EMEA of Stratasys, interviewed on German TV live from inside the 3D printed StreetScooter electric car! Bespoke was also proud to secure prominent coverage for Stratasys in each edition of the show daily, rounding off a fantastic show for all concerned.

Bespoke Tools for PR Success

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From content creation to digital media handling with compelling end results as a press release, brochure, newsletter, personalised direct mail piece or an integrated campaign, Bespoke will provide a cost-effective and dynamic solution to your marcoms challenges.

Our full-service capabilities are focused on business-to-business relationships with specific expertise in the graphic arts, packaging, imaging and design industries. With an intimate knowledge of these markets and their trends, we provide strategic PR and marketing consultancy that will deliver significant and measurable impact on your business.

The force of this impact comes from our 30-year experience, combined with high levels of creativity and practical, cost-effective implementation. Whether by means of a single news release, an industry-literate translation or a fully integrated campaign, we help clients communicate in a way that builds brand recognition and improves bottom-line performance.