What's with the Frog?!
We often get asked,
"What's with the frog?" Now after nearly 30 years of trading it's time to reveal all...
The answer is not to be found in the attributes normally associated with an animal that can breathe through its skin and hibernate in mud for months. For Bespoke founder, Clive Goodacre, the original frog-on-a-penny-farthing engraving reflected the incredible intricacy and quality that can be reproduced in print. He found the 19th Century engraving while researching an edition of the Penrose Annual, a yearly synopsis of the printing industry.
In 1980, Bespoke was formed as the first company in the UK to provide printing-industry-literate content for PR and newsletters. The engraving was the perfect vehicle to catch attention and act as a talking point as the business established itself.
By the mid-1990s, Bespoke had expanded its services to design, exhibition fulfilment and general marketing. The business had also spawned many new team members so a logo depicting single-seater transportation was no longer appropriate.
Several logo transformations have taken place since as the Bespoke business has evolved - ribbit, ribbit!
| About Us |
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Founded in 1980, The Bespoke Agency is an international business-to-business PR and marketing agency, specialized in delivering successful, targeted communications campaigns for a wide variety of companies. We provide:
In 2007 we formed an exclusive strategic partnership with BiZPRO Consulting in China, a company with a similar focus on the graphic communications industry and comparable full-service marketing communications capabilities. Bespoke clients will now benefit from enhanced contact with a burgeoning Chinese market, and the extra market intelligence provided by BiZPRO that will ensure more effective on-the-ground campaigns and event implementation. |