Bespoke logos from 1980 to 2010

What's with the Frog?!

We often get asked,
"What's with the frog?" Now after nearly 30 years of trading it's time to reveal all...

The answer is not to be found in the attributes normally associated with an animal that can breathe through its skin and hibernate in mud for months. For Bespoke founder, Clive Goodacre, the original frog-on-a-penny-farthing engraving reflected the incredible intricacy and quality that can be reproduced in print. He found the 19th Century engraving while researching an edition of the Penrose Annual, a yearly synopsis of the printing industry.

In 1980, Bespoke was formed as the first company in the UK to provide printing-industry-literate content for PR and newsletters. The engraving was the perfect vehicle to catch attention and act as a talking point as the business established itself.

By the mid-1990s, Bespoke had expanded its services to design, exhibition fulfilment and general marketing. The business had also spawned many new team members so a logo depicting single-seater transportation was no longer appropriate.

Several logo transformations have taken place since as the Bespoke business has evolved - ribbit, ribbit!


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Meet the Senior Team

Meet The Team

From left to right: Ray Goodacre, Partner Director; Fiona Rasburn, Senior Account Director; Michael Reidy, Account Director; Dave Chandler, Managing Director; Carlyn Samuel, Account Director; Ben Dodson, Account Director.

In order to meet client objectives and the specific requirements of each campaign, Bespoke assigns 'tailored' account teams to every customer. With each team spearheaded by an experienced Account Director, Bespoke ensures the right level of industry knowledge, strategic experience, creativity and service response – designed to deliver the results that you need to succeed.

These account teams are supported by Bespoke's Management Team - Dave Chandler, Managing Director and Ray Goodacre, Partner Director.