DirectSmile

DirectSmile is the inventor of image personalization and one of the leading suppliers of software for variable data printing and cross-media marketing. Award-winning DirectSmile solutions allow users to implement sophisticated personalization tasks with ease, efficiency and smooth workflows, and leverage the power of one-to-one-communications across all media.
DirectSmile solutions are designed for true mass-personalization, allowing million-volume database-driven communication both in print and digital media with the ability to track detailed campaign feedback.

For printers, designers and agencies, using DirectSmile opens up new profitable fields of business ranging from selling high-value image personalized print products to the end-customer and producing high-impact customized direct mailings to creating personalized response-tracking websites and establishing web-to-print portals.

On May 1, 2009 DirectSmile launched DirectSmile Cross Media, a new, integrated solution for cross-media marketing. DirectSmile Cross Media enables users to create personal URL websites for real-time campaign tracking and send high-volumes of personalized e-mailings. The solution is designed for all providers of marketing services who wish to deliver highly personalized, targeted and efficient cross-media campaigns with full response transparency.

To learn more about innovative cross-media marketing, please view the interactive showcase at: http://www.crossmediatour.com/.

Bespoke Contact:

Ray Goodacre, Director
Ben Dodson, Account Director